Studio Eleven43 officially launched on March 20, 2025, opening its doors to the creative community with a bold vision and a fully equipped virtual production stage. The event brought together some of the industry’s most innovative partners and showcased the studio’s advanced capabilities with a theme that perfectly illustrated its tagline: “I went to Joshua Tree… in Hollywood.”
The immersive launch experience transported guests to a fully rendered desert scene—complete with a tent, faux dirt, and realistic rock formations—all staged within the walls of our Hollywood facility. This was more than a party; it was a demonstration of what virtual production can do when cutting-edge technology meets creative storytelling.
Our partners made the evening unforgettable. Illuminar provided top-tier gear to bring the virtual world to life. Fat Sal’s—the iconic sandwich brand—kept our guests well-fed with their signature, stacked creations. And Bronson Hospitality brought the energy with bar service that flowed throughout the night.
The heart of the experience was our newly unveiled Infiled LED wall, a 27’ x 12’ 2.6mm wall with a stunning resolution of 3072 x 1344 pixels—totaling over 4.1 million pixels of pure visual clarity. Supported by a 4K MX40 processor, the wall was driven by XR playback systems featuring dual P6000 GPUs, G-Sync, and real-time rendering power built for today’s most demanding creative projects.
Guests explored our robust integration of Unreal Engine, Resolume, and TouchDesigner—demonstrating how content can dynamically respond to performance and camera movements. Our advanced motion tracking suite was also live on a second stage, where attendees saw real-time people and object tracking, along with live camera tracking synced seamlessly to our virtual sets.
To ensure a production experience that meets professional standards, Studio Eleven43 offers full on-set monitoring and control, with gen-lock, timecode synchronization, and HyperDeck DDR for precise recording. Our crew of seasoned technicians and virtual production specialists stood by to guide demos, answer questions, and ensure flawless execution throughout the night.
This launch wasn’t just a celebration—it was a statement. Studio Eleven43 is here to empower filmmakers, artists, and brands to tell stories that transcend the limitations of traditional sets and locations. With real-time workflows, XR environments, and an elite team, we’re ready to help creators bring impossible worlds to life—instantly.
We’d like to thank everyone who came out to celebrate with us. Your energy and excitement made the launch unforgettable. If you’re interested in booking a stage tour, collaborating on a project, or learning more about our capabilities, don’t hesitate to reach out.
Contact us at www.studioeleven43.com and let’s create something extraordinary.
